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Innovate

A large part of innovation is improving what came before. Making the things more usable, more streamlined, better. Things go awry when you hit the point of diminishing returns and keep pushing. At some point, a car is simply not going to get better, no matter what you do it. At some point, an app, a website, a house, a sneaker, a whatever is going to give you all it can, and then you stop. Most people can’t see that line, and the lack of vision-of being able to soberly say “enough” creates larger complexity and larger problems. When you have enough-stop.

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